Tianjin Holds Promotional Event to Call For Child Passengers' Safety



2015-09-23

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The campaign "Ensure Children's Safety in Cars" held a promotional event on November 2 in north China's Tianjin Municipality, the last stop on the campaign’s promotional tour of China.

The campaign is sponsored by China Women's Development Foundation (CWDF) and Volkswagen China, to raise awareness of children passengers' safety and call on more enterprises to join hands with the CWDF to promote the campaign.

Secretary-General of CWDF Qin Guoying attended the event and delivered a speech. Qin said that as more and more Chinese families buy cars, children passengers' safety has become a key issue in children's development.

Vice-President of Volkswagen China Yang Meihong also spoke at the event. Yang said that over 18,000 children under the age of 14 die from traffic accidents in China every year and most of these deaths are related to the absence or inappropriate use of car safety seats.

According to a research conducted by the company, since only less than 1 percent of Chinese families use car safety seats for their children, the death rate of children passengers in China is 60 times as that in Europe, added Yang.

Yang noted that Volkswagen China will continue to cooperate with the CWDF to take measures to ensure children's safe travel.

At the promotional event, Liu Shi, a professor from Beijing Police Academy, addressed the participants on how to ensure child safety on roads. There were many interactive activities held on site, allowing participants to experience collisions and get to know the importance of car safety seats.

So far, the campaign has donated 1,000 car safety seats to families across China. After a series of promotional events held in cities across China, an increasing number of Chinese families have realized the significance of children's road safety. The CWDF will continue to work with Volkswagen China to implement the campaign next year.

(Source: CWDF/Translated and edited by Women of China)

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